NELLASO IS NOT A COMPANY. IT IS A BRAND.

NELLA MEANS BRIGHT. WITH SOUL, THE NAME IS A BRIGHT SOUL. NEL MEANS NONE. A LASSO IS WHAT CONTROLS CATTLE. NO LASSO MEANS FREEDOM, NOTHING TO CONTROL US. TOGETHER THEY ARE FREEDOM, BRIGHT, WITH THE LIGHT.

NELLASO IS ALSO ABOUT DRAWING.

AS TECHNOLOGY ADVANCES, HARMFUL RADIATION COMES WITH IT. EXPOSURE IS INEVITABLE. NELLASO PROTECTS PEOPLE FROM THAT RADIATION, IN STYLE.

THE FASHION IS STYLISH, LUXURY, MINIMAL, AND MYSTICAL, WITH SILVER ALL OVER.

THE BRAND OPENED IN 2022. THE FIRST COLLECTION, ORIGINAL 1.0, DROPPED ON AUGUST 8TH, 2024.

TORONTO
CS@NELLASO.COM